I’m a creative director and copywriter.
I develop ideas, copy, campaigns, and concepts.
For national and international clients.
For film, radio, print, and everything in between.
From 360° to the smallest ad.
Digital and analog.
With and without AI.
Always meaningful.
And always with humor.
I make films together with Alex.
From script and direction to post-production.
Idea, planning, and implementation.
All from a single source.
Or, more precisely, from four.
CAREER
/ 2008 & 2009 Jung von Matt Elbe & Spree
/ 2009 – 2015 Heimat Berlin
/ 2015 – 2019 VCCP Berlin
/ 2019 – 2025 Scholz & Friends Berlin
/ 2025 – Freelance
AWARDS
/ ADC / Cannes / DN&D / LIA / Effi
/ New York Festival / One show
& many more
CLIENTS
/ HORNBACH / Sparkasse / toom / McDonald’s / Porsche / BILD / ING DiBa / Spotify / Mercedes Benz Trucks
Matthias Haker – Master of Lost Places.
He is a fine-art photographer.
Captures the beauty of decay.
Specialist in „lost places“ and urban landscapes.
For publications and exhibitions worldwide.
In London, Berlin, and Paris.
From architectural precision to emotional depth.
Analog and digital.
Always with soul.
And an unmistakable eye.
Together with partners, he creates visual stories.
From concept to the final image.
Idea, implementation, impact.
All from a single source.
Or, more precisely: from his.
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